The Wholesome philosophy

We believe that healthy food can and should be tasty. It should be a treat for the taste buds with flavours that make life more pleasurable.

Eating healthy organic food and reducing our meat and dairy intake is not just about diet but a way of life. It reflects the very core of who we are, our values and how we treat ourselves and others. Through our buying decisions we can create a better world.

That’s why it’s important to us that our products are ethically produced. At Wholesome we avoid any business which harms the environment, or that involves unfair or unethical practices, no matter how profitable they may be.

At Wholesome we provide an inspiring and engaging place to work, where everybody’s point of view counts. We find this creates not only a happy team but also encourages initiative taking, creative thinking and innovation.

For you, this means an ever-expanding range of exciting new products to enjoy. We look forward to sharing our Wholesome organic products with you. We think you’ll love them.

Why choose organic?

By choosing to eat organic you are choosing food that is grown without the use of synthetic pesticides and fertilisers. Organic food is processed without industrial solvents or irradiation and does not use ingredients that have been genetically modified. What’s more, organic food is not loaded with artificial colours, sweeteners, flavours or preservatives.

Organic farming respects natural life cycles, minimises the human impact on the environment and operates in a way that is as natural as possible. It also helps support small independent farms and growers. And because organic foods are grown without the use of harsh chemical pesticides, it means that the farmers and pickers who bring you these foods don’t have to work in an environment filled with them either. 

Fully sustainable and environmentally sound, organic production considers the effect of agricultural activity on the agro-ecosystem, not only today but also in the long term. This means leaving behind a better world and ensuring good nutrition for our children and their children.

wholesome products are
eu organic certified

All of our products are certified EU organic. You can recognise this from the Euro-leaf, the EU organic logo that you can find on all our packaging.


EU/Non EU Agriculture

When you see the EU organic logo you can be confident that:

  • Sustainable production methods are used, guarding against biodiversity loss, enhancing soil fertility and maintaining water quality
  • Genetically modified organisms (GMOs) are not allowed
  • Synthetic pesticides and fertilisers are strictly limited
  • Food additives are strictly limited
  • Producers are inspected at least once per year to ensure they respect organic rules

Sustainable packaging

We believe that our organic and sustainable products deserve the same when it comes to packaging. That’s why we make it a priority to use materials that are renewable.